CUSTOM Insights recently spoke with Artie Atkinson, ceramic foreman at Schoch Tile in Cincinnati, OH. Artie has 30-plus years of experience as a tile contractor, so we discussed the scarcity of skilled tile installers and how to prevent costly mistakes in spite of it. He shares tips on how to utilize the TCNA Handbook, what contractors can do during labor shortages, the role of an installation product’s manufacturers and why continuing education is important to prevent failures and callbacks.